Online Option Available

Sprott Shaw College’s Digital Marketing Management diploma program combines theory with a comprehensive practicum to prepare you for employment opportunities in advertising, sales, digital marketing, public relations and more. You will acquire the skills to develop strategic marketing plans, execute sales presentations, and apply Search Engine Optimization (SEO) and Search Engine Marketing (SEM) principles to optimize marketing campaigns and Return on Investment (ROI). You will be prepared to explore a wide range of career paths, including digital marketing coordinator, promotions assistant, sales professional, social media assistant and public relations liaison.

Key program highlights

  • Learn to apply marketing principles in the context of social and other digital media using strategic and effective Search Engine Optimization (SEO) and market research.
  • Develop your critical skills in communication, customer service, negotiation and conflict management, marketing research, sales strategies and more.
  • Study bookkeeping and accounting principles to prepare financial and business reports.
  • Our program includes modules in and professional development and business writing that will help you market yourself and communicate effectively throughout your career.
  • An immersive practicum gives puts your skills into practice, giving you the insight and experience to pursue your new career with confidence.

Get more information today!
Use our form to contact us today. Learn more about our Digital Marketing Management diploma program, including start dates, online and on-campus delivery, employment services, financing options and more. Find out how Sprott Shaw College can put you on the road to a brighter, more prosperous future!